Blogs as conversations, not ego-boosting

by Tony Quinlan on Jul 11, 2006 11:30:00 AM

Most communicators in organisations are missing out in blogs. And that’s because the main story about blogs is missing the relevant point. I’ve been talking with various people recently in the communications world about blogs. Their current preception about blogs is based on the evide …

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Changing Conversations in Organizations

by Tony Quinlan on Jul 11, 2006 10:30:00 AM

I’m currently reading Patricia Shaw’s “Changing Conversations in Organizations” after John Moore recommended it to me. I’m finding it challenging and great – in particular for the emphasis it puts on the non-formal networks in organisations. It ties in with a conversation I had last w …

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Media’s chosen master narratives determine electoral success

by Tony Quinlan on Jul 11, 2006 10:15:00 AM

I’ve long believed that the media and their chosen frameworks for “news” are hugely responsible for shaping mindsets far beyond the power of their headlines. Without wishing to inflate already-over-large heads, the style, language and “master narrative” with which a particular story o …

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Topics: Narrative

Brand loyalty

by Tony Quinlan on Jul 11, 2006 9:00:00 AM

Or creating stories that people care about

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Topics: Branding Stories

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