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Argh. When a helpful example is kept confidential
by Tony Quinlan on Nov 4, 2019 12:46:00 PM
No great thoughts today – the upcoming post on how not to restrict necessary feedback is drawing those for the moment.
Improving sales, employee engagement using stories - the masterclass
by Tony Quinlan on Feb 28, 2011 9:53:00 AM
Following the recent Pfizer case study, we've decided to run another masterclass - this time looking specifically at tools and techniques to apply narrative and storytelling in organisations.
Using stories to increase sales at Pfizer
by Tony Quinlan on Feb 11, 2011 1:04:42 PM
The secret's finally out - this project last year was with Pfizer. This month's Strategic Communications Management magazine features Pfizer Communications Director Nigel Edwards' case study on the overall project.
The juggernaut starts to turn?
by Tony Quinlan on Jul 11, 2006 12:00:00 PM
Last year’s scenes in Trafalgar Square, London after the Ashes were the latest sign of an important change. We’re learning to celebrate success. When Simon Anholt and I spoke prior to the Rugby World Cup a few years ago, we talked about the national characteristics of the English. (I …
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