Marketing Measurement

by Tony Quinlan on Sep 21, 2012 6:50:43 PM

I'm packing to leave for Hong Kong in about half an hour - looking forward to some of the discussions that will ensue around Strategy, Leadership and Innovation next week, then off to Sydney for the Cognitive Edge Foundations course. For the UK-based, however, I've just had details of …

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Seminar workshop: Practical approaches to intractable problems

by Tony Quinlan on Oct 21, 2010 4:36:00 PM

I mentioned this on Wednesday. Details are finalised:

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Attribution is complicated, targets are unable to see contribution

by Tony Quinlan on Oct 11, 2010 10:34:46 PM

I'm spending time this afternoon at the launch of the UK office of the International Initiative for Impact Evaluation (3ie). While it's a subject I'm keenly interested in, it's not one in which I've got depth of understanding. I struggle sometimes to understand some of the conversatio …

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Who do you believe - the people or the experts?

by Tony Quinlan on Sep 8, 2010 6:05:30 PM

One of the areas where narrative research can make a real difference is the development world. Recent conversations with colleagues at the World Health Organisation and UNICEF have revolved around how to address complex environments and issues - and the central role that narrative mus …

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